TERMS OF USE
Last Modified: January 4, 2026
These Terms of Use, including any policies, rules, and other terms that are expressly incorporated herein by reference (collectively, these “Terms”), form a legally binding agreement between you (“you” or “your”) and CRAVE Pilates LLC (“CRAVE Pilates,” “we,” “us,” or “our”). These Terms govern your access to and use of our website located at www.cravepilates.com (the “Site”), and any content, information, products, services, scheduling/booking tools, memberships, class packs, communications, or other offerings made available on or through the Site (collectively, the “Services”).
Please read these Terms carefully before using the Site or any of the Services.
ARBITRATION NOTICE: SECTION 24 (DISPUTE RESOLUTION) CONTAINS A MUTUAL ARBITRATION AGREEMENT AND CLASS ACTION WAIVER THAT MAY AFFECT YOUR LEGAL RIGHTS. YOU AGREE THAT ANY AND ALL DISPUTES BETWEEN YOU AND US WILL BE RESOLVED BY BINDING, INDIVIDUAL ARBITRATION (WITH LIMITED EXCEPTIONS) AND YOU WAIVE YOUR RIGHT TO PARTICIPATE IN A CLASS ACTION LAWSUIT OR CLASS-WIDE ARBITRATION. PLEASE READ SECTION 24 CAREFULLY.
1. ACCEPTANCE OF TERMS
By accessing or using the Site or the Services, or by clicking to accept these Terms when this option is made available to you, you accept and agree to be bound by these Terms.
In addition to these Terms, your access to and use of certain portions or aspects of the Site, or your ability to access and/or use certain Services, may require you to accept additional terms and conditions, including without limitation: our studio policies (including booking, waitlist, cancellation/late-cancel/no-show, membership/class pack terms, and promotions), any applicable membership agreement(s), and/or waiver(s) for participation in studio activities (collectively, “Additional Terms”). The Additional Terms are incorporated and made a part of these Terms by this reference.
THESE TERMS GOVERN YOUR ACCESS TO AND USE OF THE SITE AND THE SERVICES. IF YOU DO NOT AGREE TO THESE TERMS, DO NOT ACCESS OR USE THE SITE OR THE SERVICES.
2. AGE REQUIREMENTS; MINORS
You must be at least the age of majority in your state of residence and legally able to enter into and abide by these Terms in order to use the Site and Services.
Minors may participate in certain studio activities only with a parent or legal guardian’s consent and completion of any required waiver(s) and forms. If you are a parent or legal guardian providing consent for a minor, you represent and warrant that you have authority to do so and agree to be bound by these Terms and any Additional Terms on the minor’s behalf.
3. MODIFICATION TO THESE TERMS
We may amend or modify these Terms at any time. We may post a notification on the Site and/or contact you if we make material changes. Changes are effective when posted (or on the date stated in the notice, if any). Your continued use of the Site and/or Services after we post changes means you accept and agree to the updated Terms.
4. PRIVACY POLICY
Your personal information and privacy are important to us. Our Privacy Policy governs the processing of personal information collected from you in connection with your use of the Site and/or Services. The Privacy Policy is incorporated and made a part of these Terms by this reference.
5. ACCESSIBILITY
CRAVE Pilates is committed to helping individuals with disabilities access the Site and/or Services. If you have difficulty using or accessing any element of the Site or Services, or if you have feedback regarding accessibility, please contact us at comecrave@cravepilates.com.
6. MOBILE SERVICES; TEXT MESSAGING; CONSENT
Certain Services may be available via a mobile device. Your wireless service carrier’s standard charges, data rates, and other fees may apply. Not all Services may work with all carriers or devices.
By providing your phone number, you agree we may communicate with you by SMS/MMS/text or other electronic means regarding your account, bookings, operational updates, and—if you consent—marketing (promotions, offers, events). Message frequency varies. Message and data rates may apply. Marketing consent is not required to purchase products or services. You may opt out of marketing texts at any time by replying STOP (or following instructions in the message). For help, reply HELP or contact comecrave@cravepilates.com.
7. ACCOUNT ACCESS INFORMATION
If you create an account to access any part of the Site and/or Services, you must treat your account information (including your username and password) as confidential and not disclose it to others. You acknowledge that your account is personal to you and agree not to provide others access using your credentials.
You agree to notify us immediately of any unauthorized access to or use of your credentials or any other breach of security. You are responsible for any activity occurring under your account. We may disable any username, password, or other identifier at any time if, in our sole discretion, you have violated these Terms.
8. MEMBERSHIPS; CLASS PACKS; PURCHASES THROUGH THE SITE
The Site may allow you to purchase memberships, class packs, drop-in classes, events, merchandise, and other offerings (“Purchases”). Availability, pricing, and specific terms are disclosed at checkout and/or in applicable Additional Terms.
If you enroll in a recurring membership subscription, your membership may automatically renew at the billing interval disclosed at enrollment until canceled in accordance with your membership terms and studio policies.
Unless otherwise required by applicable law or expressly stated in writing by us, Purchases are non-refundable and have no cash value.
You are responsible for keeping your payment information current. If your payment method fails, you remain responsible for amounts due. We may attempt to reprocess charges, suspend access, and/or terminate memberships for nonpayment.
We may update pricing and offerings from time to time. Any changes will apply prospectively as permitted by law and as disclosed at the time of renewal or purchase.
9. RESTRICTIONS ON USE
Personal Use Only. You may use the Site, Services, and all associated content solely for your personal, non-commercial use. You may not reproduce, duplicate, copy, sell, resell, or exploit any portion of the Site or Services for any commercial purpose without our express written consent.
Accuracy of Information. It is a condition of your use of the Site and Services that any information you provide is correct, current, and complete.
Prohibited Conduct. When accessing or using the Site or Services, you may not:
Use any device, software, or routine to interfere with the proper functioning of the Site;
Transmit unlawful, threatening, abusive, defamatory, obscene, or infringing material;
Transmit viruses, malware, or other harmful code;
Use automated tools (robots, spiders, scrapers) to access or collect information from the Site without permission;
Frame or mirror the Site without written consent;
Attempt to breach security or authentication measures;
Send spam, chain letters, or unsolicited advertisements;
Modify, reverse-engineer, decompile, or attempt to derive source code from the Site.
10. USER COVENANTS
By accessing or using the Site and/or Services, you agree to comply with all applicable federal, state, and local laws, rules, and regulations and not to use the Site or Services in any manner that would place us or our affiliates in violation of any applicable law.
11. COPYRIGHTS, TRADEMARKS, AND OTHER PROPRIETARY RIGHTS
All content on the Site and within the Services—including text, graphics, logos, trademarks, images, videos, audio, and software—is owned by CRAVE Pilates and/or its licensors and is protected by intellectual property laws. Except as expressly permitted, you may not copy, reproduce, distribute, modify, or exploit any content without our prior written permission.
Any feedback, suggestions, or ideas you provide to us may be used by us without restriction or compensation.
12. USER CONTENT; SOCIAL MEDIA PERMISSIONS
“User Content” means any content you send, provide, upload, post, or transmit to us via the Site, Services, email, or otherwise (including photos, videos, reviews, comments, messages, or other materials).
If you tag, mention, or otherwise submit content to us for reposting or use, you grant CRAVE Pilates a royalty-free, perpetual, irrevocable, worldwide, transferable, non-exclusive right and license to use, reproduce, modify, adapt, publish, repost, translate, create derivative works of, and display such User Content for our business purposes, including promotion, advertising, or marketing, in any media now known or later developed, without payment to you.
You represent and warrant that you own or have the rights necessary to grant the above license and that your User Content does not infringe or violate any third-party rights.
We may remove User Content that violates these Terms or is otherwise objectionable in our discretion.
13. MONITORING; COPYRIGHT COMPLAINTS (DMCA)
We have the right, but not the obligation, to monitor, suspend, terminate, edit, disclose, refuse to post, or remove content and activity on the Site or Services at any time, for any reason in our sole discretion.
If you believe your work has been copied and is accessible on the Site in a way that constitutes copyright infringement, you may notify us by providing the information required by the Digital Millennium Copyright Act (“DMCA”) to:
CRAVE Pilates LLC
Attn: DMCA Agent
2832 SW 36th Terrace, Cape Coral, FL 33914
Email: comecrave@cravepilates.com
Email Subject: “DMCA Request”
14. REVIEWS
We may allow you to submit reviews about our Services (“Reviews”). If you submit a Review, you agree it is truthful, lawful, and submitted in good faith. You grant CRAVE Pilates a royalty-free, perpetual, irrevocable, worldwide, transferable, non-exclusive license to use, reproduce, modify, adapt, publish, repost, translate, create derivative works of, and display your Reviews for business purposes, including marketing, without compensation to you. Reviews reflect the author’s opinions and do not represent our views.
15. THIRD-PARTY SITES; LINKING AND FRAMING
The Site may contain links to third-party websites and services (“Third-Party Sites”). We do not control and are not responsible for the content, policies, or practices of Third-Party Sites. Accessing Third-Party Sites is at your own risk.
You may not mirror, frame, or link to the Site in a manner that suggests an association, approval, or endorsement by us without our prior written consent.
16. UPDATES; SITE AVAILABILITY; ERRORS
We will not be liable if, for any reason, all or part of the Site or Services is unavailable at any time. We reserve the right to modify or discontinue the Site or Services, temporarily or permanently, with or without notice.
Information on the Site may contain errors or inaccuracies. We may correct errors and update information at any time without prior notice.
17. PURCHASES (GENERAL)
All prices, discounts, and promotions are subject to change as permitted by law. We may refuse or cancel orders at our discretion. If we cancel, we may attempt to notify you using the contact information provided.
Payment may be processed by third-party payment processors. By submitting payment, you represent and warrant that you are authorized to use the payment method and that your payment information is accurate.
If you have questions regarding Purchases, contact us at comecrave@cravepilates.com.
18. DISCLAIMER OF WARRANTIES
THE SITE AND/OR SERVICES MAY PROVIDE FITNESS INFORMATION (INCLUDING WORKOUTS, TUTORIALS, OR RECOMMENDATIONS) FOR GENERAL INFORMATION PURPOSES ONLY AND DO NOT CONSTITUTE MEDICAL ADVICE. YOU SHOULD CONSULT A PHYSICIAN OR QUALIFIED HEALTH CARE PROFESSIONAL BEFORE STARTING ANY EXERCISE PROGRAM.
THE SITE AND SERVICES ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.
19. LIMITATION OF LIABILITY
TO THE FULLEST EXTENT PERMITTED BY LAW, IN NO EVENT SHALL CRAVE PILATES LLC OR ITS OWNERS, OFFICERS, DIRECTORS, EMPLOYEES, CONTRACTORS, AGENTS, REPRESENTATIVES, SUCCESSORS, ASSIGNS, AND AFFILIATES (COLLECTIVELY, THE “CRAVE PARTIES”) BE LIABLE FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO YOUR USE OF (OR INABILITY TO USE) THE SITE OR SERVICES, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
TO THE FULLEST EXTENT PERMITTED BY LAW, THE TOTAL LIABILITY OF THE CRAVE PARTIES FOR ANY CLAIM ARISING OUT OF OR RELATING TO THESE TERMS SHALL NOT EXCEED $100 OR THE AMOUNT YOU PAID TO US THROUGH THE SITE IN THE THREE (3) MONTHS PRIOR TO THE EVENT GIVING RISE TO THE CLAIM, WHICHEVER IS GREATER, UNLESS REQUIRED OTHERWISE BY LAW.
20. INDEMNIFICATION
You agree to indemnify, defend, and hold harmless the CRAVE Parties from and against any and all claims, demands, actions, causes of action, liabilities, damages, losses, costs, and expenses (including reasonable attorneys’ fees) arising out of or related to: (i) your violation of these Terms; (ii) your use of the Site or Services; (iii) your User Content; (iv) your violation of any law; or (v) your violation of any third-party rights.
21. FORCE MAJEURE
We are not liable for any failure or delay in performance under these Terms due to causes beyond our reasonable control, including acts of God, natural disasters, fire, flood, power outages, telecommunications failures, governmental actions, war, terrorism, civil unrest, epidemics/pandemics, labor disputes, and cyberattacks.
22. CONSENT TO ELECTRONIC COMMUNICATIONS; NOTICES
You consent to receive communications from us electronically (email, text, Site notices). Electronic communications satisfy any legal requirement that such communications be in writing.
23. GOVERNING LAW
These Terms and your use of the Site and Services shall be governed by and construed in accordance with the laws of the State of Florida, without giving effect to conflict-of-law principles, except where federal law applies.
24. DISPUTE RESOLUTION (ARBITRATION AND CLASS ACTION WAIVER)
PLEASE READ CAREFULLY. THIS SECTION MAY AFFECT YOUR RIGHTS.
Timing of Claims. Any claim arising out of or relating to these Terms, the Site, or the Services must be brought within one (1) year after the claim arises, unless a longer period is required by law.
Agreement to Arbitrate. Except for small claims matters and claims for injunctive or equitable relief relating to intellectual property, you and CRAVE Pilates agree that any dispute, claim, or controversy arising out of or relating to these Terms, the Site, or the Services will be resolved by binding, individual arbitration.
Notice of Dispute. Before initiating arbitration, you must send a written notice describing the dispute and relief sought to:
CRAVE Pilates LLC, 2832 SW 36th Terrace, Cape Coral, FL 33914
Email copy: comecrave@cravepilates.com
The parties will attempt to resolve the dispute informally for 30 days after the notice is received.
Arbitration Rules; Location. Arbitration will be administered by the American Arbitration Association (AAA) under its applicable rules, before a single arbitrator. Unless you and we agree otherwise, the arbitration will take place in Lee County, Florida, or may be conducted remotely where permitted.
Fees and Costs. Each party will bear its own attorneys’ fees and costs unless the arbitrator awards fees under applicable law. Arbitration fees will be allocated as permitted by the applicable rules and law.
Confidentiality. Arbitration proceedings will be confidential to the extent permitted by law.
Class Action Waiver. TO THE FULLEST EXTENT PERMITTED BY LAW, YOU AND WE AGREE THAT DISPUTES WILL BE BROUGHT ONLY IN AN INDIVIDUAL CAPACITY AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PURPORTED CLASS, COLLECTIVE, OR REPRESENTATIVE PROCEEDING. THE ARBITRATOR MAY NOT CONSOLIDATE MORE THAN ONE PERSON’S CLAIMS OR PRESIDE OVER ANY CLASS OR REPRESENTATIVE PROCEEDING.
25. MISCELLANEOUS
Entire Agreement. These Terms, together with the Privacy Policy and any Additional Terms, constitute the entire agreement between you and CRAVE Pilates regarding the Site and Services.
Severability. If any provision is found unenforceable, the remaining provisions remain in full force and effect.
No Waiver. Our failure to enforce any provision is not a waiver.
Assignment. We may assign our rights and obligations under these Terms. You may not assign your rights without our prior written consent.
Headings. Headings are for convenience only and do not affect interpretation.
26. U.S. USE ONLY
The Site and Services are intended for use in the United States. Users who access the Site from outside the U.S. do so at their own risk and are responsible for compliance with local laws.
27. CONTACT / QUESTIONS
If you have any questions about these Terms, the Site, or the Services, contact:
CRAVE Pilates LLC
2832 SW 36th Terrace, Cape Coral, FL 33914
Email: comecrave@cravepilates.com
Website: www.cravepilates.com